Last night, I was discussing book trailers with the students in the continuing education class I teach at Hofstra University titled, “Take Control of Your Writing Career: Self Publish.” I was going to blog about that topic today, but when I checked to see what I’ve posted about book trailers before, I found the following post, which I’ve reposted. My feelings about them are still the same. What do you think of book trailers? Do you have one for your book?
When I first wrote about book trailers back in November 2010, they were a growing trend in independent book promotion. Now they’re pretty standard as part of a marketing strategy, as many indies and traditionally published authors have them.
That is, except me.
Last week, my writer-friends in the Long Island Writers Group were urging me to do a book trailer for Baby Grand.
Truth be told, I’ve been hesitant. Here’s why:
- A professionally done book trailer costs $$$$. Over the last few years, I’ve seen tons of book trailers, many of them not very good or effective. And I really think a bad book trailer reflects poorly (just like a film trailer would) on its book, which might be incredibly good. So if I were to do a book trailer, I’d want it to be professionally done. That means it’s going to cost me some $$$$, which leads…
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